Property Perfect enters varsity market

THURSDAY, MAY 30, 2013
Property Perfect enters varsity market

After several years of planning, Property Perfect has turned its focus on the university-student market with the introduction of a new dormitory design under the Uniloft brand.

The company’s first two Uniloft projects are located in Chiang Mai and the Salaya area of Nakhon Pathom.
The listed developer is also considering introducing the concept in Khon Kaen province, with the original projects having achieved an occupancy rate of 50 per cent during university breaks and more than 90 per cent during term time.
Saranyu Ngowsirimanee, senior manager of the company’s project planning department, said the project design had been inspired by an Australian university hall of residence in which he stayed when studying in Melbourne 10 years ago.
Each unit is designed to have two bedrooms, living room, bathroom and walk-in clothes cupboards. Wall space is designed to accommodate student accessories, such as computers and books.
Meanwhile, project facilities take a leaf out condominium style by including a swimming pool, fitness room, study room, meeting room, laundry room, laboratory and convenience store.
Each project also separates the buildings into those for women only and men only, making sure the dormitories are safe for young residents.
“We took more than four years before launching the Uniloft project brand on the market, and we believe the concept will expand to other locations close to universities,” he said.
Property Perfect also plans to launch the Uniloft design as condominiums for sale in the final quarter of the year, he added. Uniloft Condo projects in Salaya and Bang Na – the latter close to the Assumption Bang Na campus – will be worth Bt2.1 billion combined.
“After launching the Uniloft dormitory design, which received positive feedback from the market, many parents with both a son and daughter residing in the dormitories said they also wanted to buy a unit with the same design so that their children could stay close together,” he said. This is a new Property Perfect business model for the future, said Saranyu.