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TAT turns to events for 33m foreign tourists in 2026
TAT turns to events for 33m foreign tourists in 2026
WEDNESDAY, OCTOBER 14, 2026
Thailand’s tourism authority reports strong bookings from Europe and the Americas, while a stronger baht weighs on short-haul demand.TAT reports over 448m exposures for Lisa’s Thailand campaign on September 15
TAT reports over 448m exposures for Lisa’s Thailand campaign on September 15
TUESDAY, SEPTEMBER 15, 2026
Thailand’s tourism authority cites a 208.07% revenue rise at Udon Thani’s Red Lotus Sea in February 2026 alongside Lisa campaign results.Tomorrowland reaffirms Pattaya festival after Belgium meeting
Tomorrowland reaffirms Pattaya festival after Belgium meeting
SUNDAY, JULY 26, 2026
Tourism Minister Surasak Phancharoenworakul met Tomorrowland chief Bruno Vanwelsenaers in Belgium, where organisers reaffirmed the Pattaya festival for December 11–13.TAT banks on ‘Amazing 5 Economy’ strategy to boost tourism revenue to 3 trillion baht
TAT banks on ‘Amazing 5 Economy’ strategy to boost tourism revenue to 3 trillion baht
WEDNESDAY, JANUARY 14, 2026
The Tourism Authority of Thailand (TAT) aims to boost tourism revenue to 3 trillion baht by 2026 through its "Amazing 5 Economy" strategy. The plan targets an 11% increase in international visitors, enhanced domestic tourism, and a focus on sustainable, high-quality growth despite global challenges.Bangkok ranked No.1 best city in the world for Gen Z
Bangkok ranked No.1 best city in the world for Gen Z
TUESDAY, OCTOBER 07, 2025
Bangkok has been named the world’s best city for Gen Z by Time Out magazine, a sign of the future showing that Thailand is capturing the hearts of the new generation worldwide.