Fans of Liverpool soccer club get Thai-language website

FRIDAY, JUNE 21, 2013
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More than 14 million fans in Thailand now can benefit from Liverpool Football Club's new Thai-language website launched on Monday.

Thailand.liverpoolfc.com is designed to help the club’s Thai supporters feel closer to it through the delivery of local-language content online.
As well as exclusive player interviews, breaking news and match action videos, the website will include original locally produced content to ensure it retains a truly authentic Thai feel, the club says.
The website is the second local-language official site to be launched by the Reds in just over a month, with Indonesia. 
liverpoolfc.com unveiled to fans in Indonesia on May 14.
Liverpool are estimated to have more than 14 million fans in Thailand, and the new website aims to become the first port of call for the club’s supporters every time they go online.
The Thailand.liverpoolfc.com website team is based in Bangkok – a city that can boast more than 400,000 followers of the official LFC Facebook page, more than double the amount of any other city in the world. The team is also responsible for the @ThaiLFC Twitter account, the club’s second-most-followed local-language Twitter account. 
Jeerawan Duangnam-Herriot, editor of the website, said the launch of Thailand.liverpoolfc.com was very exciting for Liverpool fans in Thailand as it would enable the club to offer great daily content in a language supporters here in Thailand can understand.
“While many people in Thailand understand English, many others find it difficult to follow the English-language Liverpoolfc.com website because of the language barrier. With this website, we intend not just to make the best content from Liverpool accessible in the Thai language but we’re also producing original daily content that is specific to supporting Liverpool in this part of the world,” Jeerawan said.
“A number of the most respected and followed LFC writers and independent websites will be contributing to Thailand.liverpoolfc.com every week, and as fans look ahead to the team arriving in July, we’ll have lot of fantastic content for fans to consume.”