At A Glance

Charoen Pokphand Group Co Ltd (CP Group) has announced that the company and its subsidiaries, Charoen Pokphand Foods Public Company Limited (CPF) and True Corporation Plc (True), received the Sustainability Report Outstanding Award 2017, while CP All Public Company Limited (CP ALL) was honoured with the Sustainability Report Recognition Award from the Securities and Exchange Commission (SEC) and the Thai Listed Companies Association (TLCA).
The award ceremony was held at the Auditorium of Prof Sangvian Indaravijaya at the Stock Exchange of Thailand. Rapee Sucharitakul, secretary general of the Securities and Exchange Commission and Oranuch Apisaksirikul, president of the Thai-Listed Companies Association, jointly presided over the ceremony.
CP Group published its first sustainability report this year to reinforce its corporate sustainability policy in line with the Global Reporting Initiative's (GRI) principles. The report covered all dimensions including the economy, society and environment.
Noppadol Dej-Udom, Vice Chairman of Sustainability, Corporate Governance and Corporate Communications of CP Group, received the ‘Outstanding New Comer Sustainability Report Award 2017’ on behalf of Charoen Pokphand Group . He said, "CP Group and its subsidiaries are honoured to receive the awards this year. It reflects the intent of the group and its affiliates to be sustainable businesses that benefit the community, society and country."

Starbucks launches new desserts menu

Starbucks Coffee (Thailand) has joined forces with ‘After you’, one of Thailand’s trendy dessert cafes to delight consumers. This exciting new collaboration, is set to rock Thai consumer taste buds, with menu items such as Shibuya Honey Toast, Chocolate Brownie and Vanilla Ice Cream. And in addition, Starbucks customers can expect to be enticed with unique new items like, Berry Crumble Pancake, Banoffee Crumble Pancake and Affogato which will be delivered for the first time ever, at Starbucks Experience Bar Mega Bangna store.
“We are known for our high quality standards from selection of our coffee beans to our quality beverages. We therefore, want to continue with this winning formula when it comes to our food offerings. Starbucks Coffee Thailand is grateful to have a chance to work with ‘After You’, who is an innovate leader in creating tasty desserts and this partnership offers our valued customers a wide range of choices.” Murray Darling, Managing Director Starbucks Coffee Thailand said.

Central malls nationwide to host New Year countdown

The New Year will be welcomed in with a “Super Sonic Space” countdown at CentralWorld Bangkok and at shopping centres throughout the country December 31.
Sponsors promise “spectacular light and sound technology” on a stage, all inspired by a space concept designed to make a memorable countdown event.
Over 140 artists will entertain the crowds, according to a press release on Friday.
As well, AIS Bangkok Countdown 2018 @CentralWorld will be live broadcast on 3SD channel from 10.30pm and 3HD from 11.30pm.
The main Bangkok CentralWorld event will feature an 80-metre stage.
“The countdown events holding in other Central branches will also aim to be the countdown landmark of each city to support Thai and foreign tourists who are travelling in Thailand during the festive season,” said Nattakit Tangpoonsinthana, executive vice president of marketing for Central Pattana Plc, the company behind Central plazas.
“We found that a huge number of people prefer to travel outside of the big city during this period, in particular people who live in Bangkok and foreign tourists.”
The 12 shopping centres holding The New Year Countdown events are: Central World, Central Plaza West Gate, Central Plaza Salaya, Central Festival Chiangmai, Central Plaza Udon Thani, Central Plaza Ubon Ratchathani, Central Plaza Nakhon Si Thammarat, Centra lFestival Hatyai, Central Festival Samui, Central Festival Pattaya Beach, Central Plaza Mahachai and Central Plaza Nakhon Ratchasima.

Diageo Moet Hennessy strengthens campaign 

With the aim of raising awareness about safe driving at all times and especially during the New Year period, Diageo Moet Hennessy (Thailand) Ltd (DMHT) has launched both online and offline activities at tourist attractions and in traffic-congested areas of Bangkok. After running the ‘Don’t Drink Drive, Get Home Safely’ campaign for eight consecutive years, DMHT is adding more innovative activities through a 360-degree virtual reality ‘Decisions’ VDO through which users can experience getting behind the wheel and the consequences of drunk- driving. The pact also encourages Thai consumers to make a promise to their loved ones that “I will never drink and drive”. The campaign aims to gather 100,000 pledges and create a responsible drinking culture.
Thanakorn Kuptajit, corporate relations director, Diageo Moet Hennessy (Thailand) Ltd said: “Drunk-driving is an example of the harmful use of alcohol and one of DMHT missions is to campaign against this and reinforce our commitment to responsibly operating our business in Thailand. 
We are also responding to the World Health Organization (WHO)’s goal to reduce the harmful use of alcohol by 10 per cent by 2025. We believe that creative education through this VR technology and other activities that combine knowledge with entertainment and games under the “I will never drink and drive” pact will help reduce drunk driving and the other alcohol-related issues.”
According to WHO, Thailand is not among the top countries with the highest alcohol consumption per capita (ranked 72nd), and the majority of road accidents in the country are in fact caused by lack of discipline among drivers, with drunk- driving ranking 7th (Royal Thai Police data from 2006-2016). DMHT will continue to put efforts into building ‘don’t drink and drive’ awareness among Thai consumers, in the firm belief that providing knowledge and changing drinking behaviour can reduce the numbers of drunk-driving deaths and those affected by it.