Siam Commercial Bank introduces SCB Connect channel on LINE platform

In its initial phase, SCB Connect will be available for SCB credit cardholders on both iOS and Android smart phones. 
With SCB Connect, users can monitor credit-card transactions with alerts for every purchase, check their credit-card information, find personalised promotions and offers, or search for nearby SCB branches or ATMs.
In the next phase, services will be extended to other SCB products, and will feature a chatbot providing information in real time.
Over 94 per cent of Internet users on smart phones in Thailand use LINE as their main communication channel.
SCB Connect is an official LINE account developed through understanding customer ‘pain points’. 
It features three special 24/7 real-time customer services: Reminder, Reply and Rewards.
Reminder: Users will receive notifications with each credit-card transaction, and a reminder of payment-due dates.
Reply: Users will receive instant responses to their credit-card inquiries, such as available credit line, expenditure amounts, itemised transactions, and nearby SCB branches or ATMs.
Rewards: Promotions and offers will be personalised to each customer’s credit card to better match their preferences. SCB Connect will soon feature SCB Rewards points balance and redemption, while other SCB financial products and services will follow in the future.
SCB expects to receive a response from more than 30 per cent of its roughly 2 million credit-card customers during the first phase of the SCB Connect launch.