Big C launches stamp campaign for sales boost
BIG C Supercenter, a retailer of BJC with an emphasis on “Customers at Heart,” has launched a stamp campaign under which customers can easily collect stamps through various digital channels to meet their requirements.
For those who love to cook, the highlight is stamp redemption for German standard kitchen ware. This promotion campaign is expected to push up sales by 5-10 per cent.
Athapol Uraipriwan, Executive Vice President, Marketing & Communications said “Big C is Thailand's leading retailer. We have been providing impressive products and services to our customers.
Every year, customers’response and participation campaigns increase.
To meet customers’ satisfaction, from April 26 to October 1, Big C is running a stamp collection campaign, enabling customers to exchange stamps for luxurious German standard kitchenware.
Through the stamp collection campaign. Big C is offering luxury German kitchen equipment, such as Vivo made of stainless steel; ‘Teflon’ latex coating suitable for healthy cooking, using less oil available in nine models of pots and plates of various sizes including cookware for Bt19,500 which customers can redeem starting at only Bt1.
"This year's campaign is very special. Big C will offer a promotion that makes it easier for customers to collect stamps.
“Every purchase of Bt200 will come with a stamp of Bt1 (from the previous year Bt300 for one stamp).
“This campaign will help push purchase and frequency of shopping. It is expected that this campaign will generate 5-10 per cent growth in sales from last year’s. "
"In addition to facilitating customers in the digital age. Customers can collect stamps via the Big Stamp application or the Line Official account @ BigC.th or the website www.bigc.co.th/bigcard to get free five stamps when applying.
Also, big card members will get two stamps during the campaign period on purchase of Bt900.
