HotNow reveals business plan for 2019

The company said it is enhancing channels for HOT token trading and developing platforms for business while introducing the concept of “everyday crypto,” which will become the foundation for establishing the HOT token as the premiere utility token.
Nithinan Boonyawattanapisut, CEO of HotNow Thailand, said: “HotNow is supporting digital transformation by building a reliable ecosystem as a platform for creating and managing in-game assets and managing digital coupons, which will encourage retail merchants to adopt this channel. 
“With nearly one million downloads of the HotNow app, consumers are becoming more familiar with the benefits of earning HOT tokens from merchants and games that they can swap for real-life products and services. 
“HOT tokens will steadily play a broader role in daily life and drive circulation for economic activities, as well as the creation and trading of tokens. An increasing number of transactions will support the value of tokens currently traded on the well-respected ‘Stellar Digital Asset Exchange’.
“With more opportunities for consumers and merchants to use HOT tokens, they will become more widespread, which is in line with our vision of making HOT tokens an everyday cryptocurrency. 
“Encouraging the use of cryptocurrency instead of cash for transactions is important in today’s world, where we are all connected to the digital economy. Now is the time to boost the use of cryptocurrency, and we have just listed on two more trusted digital asset exchanges, Liquid and KuCoin, in addition to the Stellar Decentralised Exchange. This will expand the HotNow economy to the greater global population. Trading on these two additional exchanges began on February 27, 2019,” added Ms. Nithinan.
KuCoin, launched in 2017, is one of the fastest-growing digital asset or cryptocurrency exchanges in the world. Dubbed the “People’s Exchange,” KuCoin is known for being both easy-to-use and sufficiently in-depth to cater to the needs of novice investors as well as crypto enthusiasts. KuCoin now offers almost 400 trading pairs with a daily trading volume of approximately USD 10.1 million (Bt320 million).
Liquid, launched by leading fintech company Quoine in 2018, is a global liquidity platform backed by the QASH token. Liquid is a cutting-edge platform that allows traders to buy and sell digital assets by way of Bitcoin, Ethereum, QASH, and multiple fiat currencies. With over USD 50 billion in transactions since July 2018, Liquid aims to simplify cryptocurrencies and increase their accessibility to everyday audiences in one place.
The acquisition of Proteus Technologies in late 2018 strengthened HotNow’s technology, enabling the company to develop new features and products more quickly and efficiently. In December 2018, HotNow successfully tested a digital coupon management system with partner merchants in Bangkok and Pattaya, which received very positive feedback.
This year, HotNow will connect more of the online-to-offline world. To grow these connections, and using blockchain technology to ensure they are secure, HotNow is developing an moblie game called “Evergleam Hill.” It’s a single-player game with fully-integrated crypto, open to global users who play the role of a new villager who is prospecting for, mining, and collecting gold. The collected gold can be exchanged for HOT tokens. Other assets such as digital coupons and prizes can also be swapped for HOT tokens that can then be used to buy various brands of real-life products.