Chevrolet chalks up huge success

WEDNESDAY, DECEMBER 14, 2011
Chevrolet chalks up huge success

Chevrolet Sales (Thailand) passed a corporate milestone at the 28th Thailand International Motor Expo, welcoming the order for 2,682 units, an increase year on year of 1,000 units or 62 per cent.

 


 


Antonio Zara, vice president of Sales, Marketing and Aftersales GM Thailand/ SEA and Chevrolet Sales Thailand, is upbeat about the results.

“We are pleased that Chevrolet has recorded our best sales since we started participating in the Thailand International Motor Expo.  Demand was robust throughout the Expo, but some frenzied buying on the final day – when another 616 Thai drivers chose Chevrolet – pushed our sales total even higher,” he said.

The most popular Chevrolet model on display at this year’s Expo was the Chevrolet Colorado, which revved up sales of 580 units – an  increase of 559 per cent year on year.
 
“This reflects a high level of customer satisfaction with our exterior and interior designs, vehicle performance and customer-oriented after sales service,” said Antonio. “The Thai government’s ‘first car’ policy has also opened the door to many more discerning automobile buyers."