Volvo looks to rebound of sales
Volvo Car (Thailand) expects its sales to rev up 30 per cent next year thanks to the recovery of the luxury car market.
President Chantana Vatana-romya said yesterday that the company sees the luxury car market turning around next year with total sales of more than 10,000 units, up from 10,000 units this year due mainly to the impact from the floods.
Volvo targets is sales next year at 1,600 units, divided evenly between sedans and sport utility vehicles.
It expects to close out this year with sales of 1,200 units, putting it in third place in the luxury car market.
“The flood crisis in Thailand this quarter has made our sales fall short of the 1,500-unit target, despite posting a good record with 20-per-cent growth for the first nine months” she said.
Volvo took bookings of 148 cars at the Motor Expo held early this month. The Volvo S60, which is assembled in Malaysia, would be its next future.
The company’s new range of car models to be introduced here next year includes V60 vans, which are imported from Malaysia. The company also plans to market more vehicles that use E85 next year.
Volvo is preparing to expand its showrooms and one-stop service centres in Bangkok as well as in the South and Northeast to serve growing demand, she added.
