Mazda signs sport sponsorship contract
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Mazda has embarked on a new sports marketing mission, this time signing a three-year main sponsorship contract with up-and-coming Division 1 football team Nakhon Ratchasima FC.This is Mazda's first football club sponsorship in Thailand, and it is also the
The team’s name has now been changed to Nakhon Ratchasima-Mazda FC.
The sponsorship is expected to help the team break into the Thai Premier League next season, with new players likely to be signed up during the second half of the season. The team has approximately 10,000 supporters at each game - more than some Thai Premier League teams.At the international level, Mazda is the main sponsor of the Italian Serie A team Fiorentina, and in Japan, the Sanfrecce-Hiroshima FC team that it supports were crowned J-League champions last year.
