Best Western goes Premier

And it has now decided to enhance its reputation even further by joining the BW Premier Collection, making it the brand’s first location in Japan and the first operational BW Premier Collection property in Asia.
The hotel is still available for booking via all of Best Western’s distribution channels, and members of Best Western Rewards, the company’s popular loyalty programme, will continue to earn points on their stays. In fact, the only changes guests will notice are new branding and elevated levels of service and comfort.
 “The hotel’s strong local identity, excellent location and extensive collection of facilities make it a perfect fit for the BW Premier Collection – our curated global selection of upscale hotels. The new branding will elevate this already exceptional hotel to a new level and cement its reputation as one of Nagasaki’s leading hotels,” says Olivier Berrivin, Best Western’s managing director of International Operations, Asia.
The 181 rooms and suites are bright, modern and well-equipped, with all guests offered complimentary Wi-Fi. A major destination for conferences and events, the hotel features eight banqueting halls – perfect for all types of function, from corporate conventions to social soirees. And there is even a wedding chapel for the perfect “big day”.
Guests can unwind in the hotel’s serene spa and enjoy an array of different cuisines at the hotel’s F&B outlets, including international, Japanese and American restaurants, a bar and coffee shop.
 Officially launched in 2014, BW Premier Collection is a selection of independent upscale hotels in 59 locations around the world, including San Francisco, New York, New Orleans, Vancouver, Paris, Rome, Stockholm, Edinburgh and Liverpool. Best Western also recently announced the signing of a brand new BW Premier Collection in the popular Thai beach resort of Pattaya.