
Bangkok, 1 June 2026 – CP AXTRA Public Company Limited, operator of the wholesale and retail businesses “Makro–Lotus’s,” continues to support small business operators by launching Thailand’s largest “Thais Help Thais Plus” merchant hub, bringing together the highest number of participating stores nationwide. The project officially launched on its first day to an enthusiastic response, reflecting CP AXTRA’s role in driving the grassroots economy while helping ease the cost-of-living burden for Thai consumers in a tangible way. The launch event was honored by the visit of Mr. Poonpong Naiyanapakorn, Director-General of the Department of Business Development, Ministry of Commerce, who toured the “Thais Help Thais Plus” initiative on its opening day.
Supporting the “Thais Help Thais Plus” initiative is part of CP AXTRA’s commitment to “standing alongside Thai people” by fostering collaboration among the government sector, wholesale and retail businesses, and Thai entrepreneurs to help stimulate the economy and generate income opportunities for SMEs and small businesses nationwide. Makro–Lotus’s has provided more than 1,500 free booths for entrepreneurs to sell their products, while also serving as a central hub for over 10,000 participating merchants, enabling consumers to conveniently access benefits, promotions, and value-for-money products in one location. Participating businesses include restaurants, fashion, lifestyle, and service operators offering exclusive discounts and special deals, reinforcing the concept of “Shop at Makro and Lotus’s Every Day, Enjoy Great Value Every Day,” catering to shopping, lifestyle, and entertainment needs for the whole family.
At the same time, Makro–Lotus’s continues to help reduce living expenses through special value packages, including the campaign “Spend Only THB 69 and Receive Discount Coupons Worth Over THB 300,” covering both supermarket and Lotus’s mall. The company is also offering more than 3,000 everyday essential products under its own brands, including aro, Savepak, Lotus’s, Momento, and Khum Kha (คุ้มค่า), alongside specially discounted products from Lotus’s Rollback campaign, helping consumers save more and enjoy greater value in every purchase.
CP AXTRA believes that the “Thais Help Thais Plus” initiative will become another important driving force in stimulating Thailand’s economy, supporting Thai entrepreneurs to grow alongside their communities, and helping consumers continue to access quality products at affordable prices amid the current economic environment.
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