Manhattan and Logiciel look to Bt1 trillion Thai e-market

TUESDAY, JUNE 30, 2015
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Manhattan Associates have appointed Logiciel Consulting and Development as a Manhattan GeoPartner (geographical partner) to help develop its client base in Thailand - where the e-commerce market is set to hit Bt1trillion (US$30 billion) by 2016.

Richard Wright, general manager at the supplier of supply chain management software Manhattan Associates, Southeast Asia, said that Logiciel’s elevation to GeoPartner status represented a key milestone for Manhattan Associates in Thailand – underlining the company’s growth ambitions in the region.
“Our joint supply-chain commerce solutions proposition will enable businesses to serve customers in ways that earn their loyalty which in turn will drive revenue and margins,” said Wright.
Logiciel will focus on selling, deploying and supporting Manhattan’s distribution management solutions in the market.
The partners’ business growth efforts will be focused on a rapidly expanding e-commerce sector, driven by rising smartphone penetration, greater government commitment to supporting the country’s digital economy and a continually-improving transport and logistics infrastructure. 
Kanlaya Domdom, director of operations at Logiciel, said that Thailand’s e-commerce market was set to be Bt1 trillion (US$30 Billion) in 2016. The company saw a wave of opportunity from online retailers and distributors, around the need to have more adaptive and flexible supply chains to meet online and omni-channel fulfilment needs. 
The combined Manhattan and Logiciel offering is already creating exceptional value for multiple companies in Thailand, helping them deliver on their customer service, distribution efficiency and business growth goals.
“We also look forward to extending our role in the enablement of Thailand’s digital economy in coming years,” said Domdom.
He added that Logiciel’s partnership with the global leader in supply chain commerce solutions would be mutually beneficial. It would allow Manhattan to continue building its operations in Thailand and strengthen its own position in the market, “enabling us to offer local and international companies operating in Thailand additional options for supply chain commerce expertise”.