TCEB highlights sustainability, event design ideas at IMEX Frankfurt 2024
TCEB highlighted the Thai MICE industry’s performance in measurable decarbonization of events and new ideas for event design during its press conference at IMEX Frankfurt 2024 on May 14.
Chiruit Isarangkun Na Ayuthaya, TCEB President, informed the press that during the first six months of the 2024 financial year, TCEB has already supported 94 events to make pre-event planning for carbon emission avoidance.
The achieved result is a total sum of 243,440.68 kg of CO2e (carbon dioxide equivalent). This figure is equivalent to planting 14,763 trees.
For carbon offset and carbon neutrality, so far a total of 243 events held in Thailand can achieve carbon neutrality at 44,676-ton carbon dioxide. The figure makes the events industry a second-ranked player in carbon neutrality in Thailand.
The result stems from TCEB’s collaboration with stakeholders from greenhouse gas organizations, and verification bodies to government agencies involved in carbon credit with local communities, according to the TCEB President.
For the meeting and incentive market, Supanich Thiansing, Director of the Meetings and Incentives Department of TCEB, updated the press on new hotels and new function space in key cities – Bangkok, Phuket, Pattaya and Chiang Mai.
The highlight is, however, ideas for event design in Thailand that will create a return on experiences for travellers. Some of the new ideas are one trip, multiple cities, a deep dive into wellness, exploring historical neighbourhoods of Bangkok, networking with live showcases by local food legends, and meeting on the train.
In the end, she promoted to the media a new version of TIME, an annual flagship event of TCEB, which will take place from 17-22 June in Bangkok and Chiang Mai.
