Thai Native 'Ayam Bangkok' Chickens Fetch Premium Prices in Indonesia
Exports of the high-value breed are soaring, with the latest shipment of 50 birds valued at 7 million baht (approx. $217,777), underscoring quality and boosting farmer incomes
- Thailand is successfully exporting its native 'Ayam Bangkok' chickens to Indonesia, where the breed is experiencing high and rising demand.
- These chickens fetch premium prices, with a recent shipment of 50 birds valued at over 7 million baht (over $217,777), averaging 140,000 baht per bird.
- The export program, supported by Thailand's Department of Livestock Development, has seen a rapid increase in both volume and value since its recent start.
Thailand’s Department of Livestock Development (DLD) is celebrating a significant boost in the export of its high-value live native chickens—known locally as Ayam Bangkok—to Indonesia, with demand continuing to rise.
The latest shipment, comprising 50 birds, was valued at over 7 million baht (over $217,777), confirming the breed’s premium status in the regional market. Another 50 birds are scheduled for export in October.
Dr Somchuan Ratanamungklanon, Director-General of the DLD, stated that the rapid increase in both the volume and value of exports demonstrates the "quality and potential of the breed, which is widely accepted by foreign markets," particularly in Indonesia.
The DLD is now focusing on supporting poultry farmers to ensure production meets stringent international standards, thereby creating sustainable income and expanding trade opportunities globally.
The highly successful export programme began recently on 17 July 2025, with an initial small shipment of just three birds valued at 450,000 baht (approx. $13,999).
Subsequent shipments quickly scaled up:
August 26: 30 birds, valued at over 3 million baht (approx. over $93,333).
Recent Shipment: 41 birds, valued at over 4 million baht (approx. over $124,444).
The current shipment of 50 birds reaffirms the trend, with the average value reaching a high of 140,000 baht per bird (approx. $4,355), underscoring the strong confidence in Thailand's high-value agricultural exports.
The DLD confirmed that this success aligns perfectly with the policy directives of the Minister of Agriculture and Cooperatives, which prioritises promoting high-value agricultural products and Thai Soft Power internationally to generate national revenue and distribute economic benefits widely among farmers.
