'Vijit Chao Phraya' Light Festival Returns to Bangkok, Targeting 1.5 Million Visitors
The dazzling 45-day light and sound spectacle along the Chao Phraya River aims to generate over 500 million baht, as organisers focus on safety and 'meaningful travel'
The Tourism Authority of Thailand (TAT) has confirmed it will once again host its spectacular 'Vijit Chao Phraya' light and sound exhibition in Bangkok, aiming to turn the capital’s main waterway into a "world-class stage" this festive season.
Scheduled to run for 45 days, from 1 November to 15 December 2025, the event—officially titled 'Vijit Chao Phraya 2025'—is expected to draw more than 1.5 million visitors and generate over 500 million baht in revenue for the Thai economy.
According to Krunthep Turakij's reporter Pornpailin Julapan, TAT Governor Thapanee Kiatphaibool chaired a major coordination meeting with a wide array of public and private sector partners to finalise preparations on Friday.
Attendees included the Royal Thai Navy, the Metropolitan Police, the Marine Department, the Bangkok Metropolitan Administration (BMA), Siriraj Hospital, riverside hotels, and key commercial hubs like ICONSIAM and Asiatique.
"All agencies praised the success of the event over the past three years and expressed their readiness to fully support making this year's event flawless," the TAT reported.
A central focus of the meeting was ensuring tourist safety, efficient water traffic management, and the organised flow of spectators through viewing areas.
The event's primary goals are to generate significant revenue for businesses along the river and stimulate travel, both domestically and internationally.
Governor Thapanee stressed that the event will not only be a visual spectacle but also an opportunity to promote the Meaningful Travel Experience.
She outlined four key areas for partner cooperation:
- Integrated Public Relations across all partner agencies.
- Promotions for hotels and river cruise packages to encourage longer stays.
- A Photography and Video Contest Campaign designed to generate modern, engaging content.
Robust Safety Measures to guarantee confidence for all visitors.
"The TAT believes that Vijit Chao Phraya 2025 will not only be a phenomenon of art and light along the river but will also ignite the Chao Phraya River to become a world-class stage that every tourist must experience once in their lifetime," Governor Thapanee concluded.
