Think Thailand: Next Level — Driving Thai Entrepreneurs Toward Sustainable Global Leadership

THURSDAY, APRIL 02, 2026

Elevating the image of Thai exports from a basic production base to a global hub for high-value goods and international-standard services

  • The "Think Thailand: Next Level" campaign aims to elevate Thai products into high-value, premium goods by integrating innovation, creativity, and sustainability.
  • A key strategy involves developing entrepreneurs into "Smart Exporters" through the use of data-driven market analysis and expansion into international e-commerce.
  • The initiative utilizes a global network of over 58 Thai Trade Centres to help businesses access new markets and secure international opportunities.
  • The campaign's ultimate goal is to position Thailand's business sector among the top five in Asia by 2027.

 

Elevating the image of Thai exports from a basic production base to a global hub for high-value goods and international-standard services. In a rapidly changing world, simply having a product may no longer be enough. The Department of International Trade Promotion (DITP) is accelerating the THINK THAILAND : NEXT LEVEL campaign to propel the Thai business sector into the top five of Asia by 2027. This is driven by three key strategies aimed at ensuring Thai brands stand with elegance and sustainability on the global trade stage:

 

Elevating Thai products from general commodities to high-value premium goods: Focusing on the integration of innovation, creativity, and sustainability to create differentiation and enhance competitive potential, allowing Thai brands to capture the hearts of international consumers.

 

Developing entrepreneurs into "Smart Exporters": Promoting the use of data for market analysis and supporting business expansion into international e-commerce to increase the efficiency of reaching global consumers.

 

Strengthening international trade networks: Utilising over 58 Thai Trade Centres worldwide as vital mechanisms to open new markets, link business opportunities, and support Thai goods and services rooted in innovation, creativity, and sustainability to expand securely into the global market.
 

 

 

The Department of International Trade Promotion is ready to serve as a strong "Bridge of Opportunity," supporting Thai entrepreneurs—from small and medium-sized enterprises to large-scale industries—to proudly showcase Thailand’s potential under the concept "Thai to Global: From Local Value to Global Vision," elevating Thai products into sustainable global brands. Read more at https://thinkthailand.ditp.go.th/

 

Entrepreneurs interested in participating in DITP projects can follow further details at the website www.ditp.go.th. Facebook: กรมส่งเสริมการค้าระหว่างประเทศ DITP, LINE Official: @DITP, or Hotline: 1169.
Follow international trade opportunities via WWW.THAITRADE.COM and https://thinkthailand.ditp.go.th and https://nea.ditp.go.th