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1 Million Tons of Premium Rice: A 5-Year Gamble on Thailand's Farmers
THURSDAY, FEBRUARY 19, 2026
Thailand’s government launches the Premium Rice project, aiming for 1 million tons of high-quality rice, but faces challenges in a niche market with uncertain prices and high costs
Thailand Abandons ‘Low-Cost’ Strategy to Pivot Thai Rice Towards $43bn Premium Market
TUESDAY, JANUARY 20, 2026
The NIA and Thai Rice Foundation target high-value niche markets, including functional foods and low-carbon rice, to move past the era of low-cost exports
US raid on Venezuela rattles markets, economists warn
MONDAY, JANUARY 05, 2026
Economists say the US raid on Venezuela raises risk premiums, may lift the dollar short term, and could intensify US–China trade and tech curbs
Nestlé launches Starbucks RTD coffee in Thailand, boosting competition
FRIDAY, AUGUST 08, 2025
The ready-to-drink (RTD) coffee market sees a new surge as Nestlé introduces its Starbucks Double Shot Espresso in three flavours, targeting convenience stores across Thailand.
Plans to make Phuket a premium tourist destination outlined
FRIDAY, JANUARY 10, 2025
PM meets with officials in Phuket to discuss a six-pronged plan involving infrastructure, water and waste management
Thai durian flown to Qingdao, serving premium northern China market
SUNDAY, JUNE 23, 2024
A Chinese agricultural products importer is collaborating with Jiaodong Airport in Qingdao, a major port city in eastern China, to allow the import of ripe Thai durian by air to supply the premium durian market in northern China. 
Office market in Asia-Pacific seen to prosper
WEDNESDAY, DECEMBER 20, 2023
The rising trend of “flight-to-quality” and “flight-to-green” augurs well for newer premium office buildings in Asia-Pacific as companies seek quality workspaces to attract top talent.
Smoothie brand Squeeze by Tipco bids farewell
TUESDAY, NOVEMBER 28, 2023
After 20 years of crafting premium smoothies, Squeeze by Tipco is closing its doors, with today marking the final day of service.
Hong Kong Gifts & Premium Fair Opens in April 2023
TUESDAY, APRIL 11, 2023
Hong Kong, being the world’s premier trade fair capital in Asia, has once again become the go-to destination for business people from around the world. 
Green-certified buildings in Bangkok command a premium of 4%-11%
WEDNESDAY, DECEMBER 14, 2022
Occupiers in Asia are paying a rental premium of up to 28% for green-certified offices in 11 major Asia cities, according to new proprietary research from JLL (NYSE: JLL), as corporations look to meet ambitious net-zero targets.