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Thailand's most updated English news website, thai news, thailand news, Bangkok thailand, aec,newspaper english, breaking news : The Nation

Entertainment first, the new mantra to connect with consumers: study
TUESDAY, AUGUST 23, 2022
“Shoppertainment” will become a key buzzword among marketers worldwide, particularly in Asia Pacific including Thailand, and will help brands generate new revenue streams as they reconnect and engage with customers through content-driven commerce, a study by TikTok and Boston Consulting Group (BCG) revealed.
New Startup chief aims to turn Thailand from tech user to tech maker
TUESDAY, AUGUST 09, 2022
The new president of the Thai Startup Trade Association has unveiled his mission to transform Thailand from a nation of “technology users” to one of "technology makers” that no one can ignore.